Tag Archives: Twitter

4 Ways to monitor your Twitter account

Posted on May 9, 2012 by

You tweet, you retweet, people tweet you… but it can be difficult to see how these patterns are changing over time. Just taking a snapshot of your numbers of followers once a month, or counting up how many retweets you … Continue reading →

Posted in Tools, Trends and Numbers, Twitter | Tagged , , , , | 2 Comments

Boost your PR efforts with social media

Posted on April 2, 2012 by

If PR is your thing, or if you need to engage better with local journalists as part of spreading the word about your organisation’s work, then social media may be the right tool for you to use. How? Well, check … Continue reading →

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Good legal tips for social media users

Posted on February 22, 2012 by

Here’s an excellent bit of advice for social media users from Shona Harper, writing in The Wall Blog. She gives six headline bits of guidance for avoiding the hot water of data protection and copyright issues in our everyday usage … Continue reading →

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Social media ROI: the fundraising perspective

Posted on February 15, 2012 by

If you are the fundraiser in your organisation then you may be like fundraisers in many a charitable organisation and be using social media as part of your set of tools. But do you wake up at two in the … Continue reading →

Posted in Big Issues, Fundraising, How it Works | Tagged , , , , , , , | 2 Comments

Save the Children’s global twitterchat

Posted on February 15, 2012 by

News just in of an innovative way that the charity Save the Children is using twitter to bring together workers from around the globe, and raise awareness of childhood malnutrition. Using the hashtag #HiddenCrisis, the conversation is rolling around the … Continue reading →

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Hashtags: how to avoid trouble

Posted on February 15, 2012 by

Hashtags are a brilliant way to cluster your tweets, and those of other people, by theme or campaign. But they’re not without potential problems, especially because nobody really ‘owns’ a hashtag and people might start to use the one you’ve … Continue reading →

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Monitoring: some spreadsheets that could help

Posted on February 11, 2012 by

Measuring and monitoring your social media presence is something we’re all supposed to be looking at, and it’s a topic that frequently comes up on this blog. But while there are lots of paid-for tools that can help, if you’re … Continue reading →

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Higher Education and social media (infographic)

Posted on February 9, 2012 by

A useful infographic here, from Mashable, which explains how higher education institutions are using social media… some good tips here for other organisations (it’s all US-based).

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Chasing those metrics: what do followers mean?

Posted on February 9, 2012 by

Social media makes it easy for us to count the number of people who’ve liked our page, or who follow us on Twitter, or who’ve added us to one of their circles on Google+. This is all well and good, … Continue reading →

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How the US Peace Corps is using social media

Posted on January 30, 2012 by

The US Peace Corps, an organisation which sends volunteers to different parts of the globe to work on projects and develop cross-cultural understanding, is using social media to help its volunteers keep in touch once they return to the USA. … Continue reading →

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