Category Archives: Twitter

4 Ways to monitor your Twitter account

You tweet, you retweet, people tweet you… but it can be difficult to see how these patterns are changing over time. Just taking a snapshot of your numbers of followers once a month, or counting up how many retweets you … Continue reading

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The latest figures

Statistics are like buses: none are released for ages and then suddenly loads come at once. Or that’s how it seems this week, with new data on the user numbers for Facebook, Twitter, Google+ and YouTube. So here we go: … Continue reading

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Social media and development

Have you come across the CD4 network yet? Well, if you’re working in communications and for a development organisation then this may be worth a look. The peer network is invitation only, but you can find out more about it … Continue reading

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Save the Children’s global twitterchat

News just in of an innovative way that the charity Save the Children is using twitter to bring together workers from around the globe, and raise awareness of childhood malnutrition. Using the hashtag #HiddenCrisis, the conversation is rolling around the … Continue reading

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Hashtags: how to avoid trouble

Hashtags are a brilliant way to cluster your tweets, and those of other people, by theme or campaign. But they’re not without potential problems, especially because nobody really ‘owns’ a hashtag and people might start to use the one you’ve … Continue reading

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Chasing those metrics: what do followers mean?

Social media makes it easy for us to count the number of people who’ve liked our page, or who follow us on Twitter, or who’ve added us to one of their circles on Google+. This is all well and good, … Continue reading

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How the US Peace Corps is using social media

The US Peace Corps, an organisation which sends volunteers to different parts of the globe to work on projects and develop cross-cultural understanding, is using social media to help its volunteers keep in touch once they return to the USA. … Continue reading

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How to tweet – what do you think?

Morning, everyone. We haven’t had an infographic on this blog for minutes, so here’s one that has come from the Digital Buzz Blog. This graphic gives some tips about tweeting for maximum results, including timing your tweets and using ‘action … Continue reading

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Going pear-shaped? Some more advice for handling crises

We’ve spoken on this blog before now about how to handle crises in your social media world, and what to do about negative comments (just look at any of the posts tagged ‘Pandora’s Box’, ‘negative comments’ or ‘crisis management’.). But … Continue reading

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Use Twitter to Cope with a Crisis

Some good advice here for using your Twitter account to handle a crisis – including a useful reminder to really use those 140 characters imaginatively. There’s also the handy factoid that many journalists use Twitter as a source of, well, … Continue reading

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