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Category Archives: Tools
4 Ways to monitor your Twitter account
You tweet, you retweet, people tweet you… but it can be difficult to see how these patterns are changing over time. Just taking a snapshot of your numbers of followers once a month, or counting up how many retweets you … Continue reading
Posted in Tools, Trends and Numbers, Twitter
Tagged measure, monitor, social media for third sector, Twitter, Twitter tips
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Free Social Media Strategy Tool
Just a quick link, this: check out this (apparently) free tool from Vocus – it purports to take you through all the steps you need to develop, implement and monitor a social media plan. Looks fun, too. Anyway, here’s the … Continue reading
Posted in Tools
Tagged engagement, free tools, reach, social media for third sector, social media strategy
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Some bits of Twitter-related news
If you’re a keen Twitter user (as am I) then you may be interested in this collection of news and stats related to the microblogging site. Stats This week, it was revealed that Twitter has 100 million active users, who … Continue reading
Posted in Tools, Trends and Numbers, Twitter
Tagged free tools, influencing, social media for third sector, tools, Twitter, Twitter tips
2 Comments
Marketing tips for FB pages
Not to be left out this morning, here’s a bunch of things that might be handy if you are responsible for your organisation’s Facebook page(s): Twenty tips on marketing your FB page, by Brian Carter in All Facebook: 20 Essential … Continue reading
Posted in Books and Blurbs, Facebook, Infographic, Tools
Tagged Facebook, Facebook marketing, social media for third sector
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Forget measuring, start benchmarking
Numbers without context are just, well, numbers. Some of us will remember the thrilling moment when, after 7 billion years, the supercomputer in The Hitchhiker’s Guide to the Galaxy revealed that the answer to life, the Universe and everything was … Continue reading
Great advice for Twitter users from Joitske Hulsebosch
I’ve just come across this great post from Joitske Hulsebosch in Lasagne and Chips. Not only does Joitske point us in the direction of some Twitter tools that will help you monitor your follows and unfollows (Twittaquitta and Twunfollow), she … Continue reading
Posted in How it Works, Tools, Twitter
Tagged Fundraising, influencing, social media for third sector, tools, Twitter, Twitter followers, Twitter influence, Twitter tips
1 Comment
Is an aggregator worth the aggro?
Do you use news aggregators to draw together your content and push it out in a different format? It’s not something that I have used myself, and – having been on the receiving end of various ‘dailies’ – I do … Continue reading
Posted in Facebook, Tools
Tagged Facebook, Facebook aggregator, Facebook marketing, social media for third sector
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Quick update on Social Sharing
Some weeks ago I was enthusing about social sharing as a great tool for (a) increasing your content’s reach and (b) garnering stats that you can feed back into your social media campaign. So I was interested to read this … Continue reading
Posted in Social Sharing, Tools
Tagged reach, social media for third sector, social media statistics, social sharing, tools
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What does social sharing add to your site?
Lately social sharing seems to be in the news: Tumblr added a FB-style ‘like’ button to their blogs (and the site then crashed, but never mind) and Google announced that the launch date of their new ‘+1′ button is but … Continue reading
Posted in Monitoring, Tools
Tagged Facebook, Facebook marketing, influencing, like button, measure, monitor, reach, social media for third sector, social sharing, Twitter
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I plan, you plan, we plan
Here’s a couple of different perspectives for you to consider when planning your world-beating, tweet-trending and altogether viral social media campaign. The first POV comes from Kiesha Easley, in Social Media Today. Kiesha gives a great deal of excellent advice … Continue reading →