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Category Archives: Location-based
Farmers’ markets lead the way
Here’s an interesting example from the USA of how farmers’ markets are using social media to build following, raise issues related to their principles and – most crucially of all – increase their revenues. This article from Mashable gives four … Continue reading
Posted in Apps, Case Studies, Facebook, Location-based, Mobile
Tagged community, Facebook, Facebook marketing, Location-based, social media for third sector
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Are all social media activities equal? Maybe not…
There are so many different types of social media available to us that it’s easy to assume that the more we do the better. But is that really true? And does the effect we put into different tools actually reward … Continue reading
Shelter Scotland teams up with Foursquare
The homelessness charity, Shelter Scotland, has teamed up with location-based service, Foursquare, to literally put its charity shops on the map. Not only will checking in to any of the charity’s eight shops in Edinburgh gain you a specially designed … Continue reading
Posted in Case Studies, Location-based, Mobile
Tagged charity shops, Competition, foursquare, Location-based, social media for third sector
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Volunteering app in development
Here’s another clever use of location-based technologies: Sony and YouthNet are collaborating on a smartphone app that will allow people to search the Do-It volunteering database from their mobile, and based on their location. Check out the report in Third … Continue reading
Posted in Location-based
Tagged engagement, Location-based, reach, social media for third sector, volunteering
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Don’t miss a trick!
Here’s a very interesting article by Rachel Hawkes, writing in Third Sector. She lists a load of different ways that charities can make use of the really big online shopping or sharing destinations, such as Amazon and eBay. This is … Continue reading
Posted in Case Studies, Location-based, Mobile
Tagged commerce, Fundraising, influencing, Location-based, reach, social sharing
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Great strategic advice for the third sector from Frogloop
Frogloop has brought together the views of a whole raft of not-for-profits fundraising gurus to think ahead to 2011 and identify those trends, changes of direction and developments that they think will be most relevant to the third sector. Interestingly, … Continue reading
Posted in Facebook, Location-based, Mobile
Tagged Facebook, Fundraising, social media for third sector
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Going under the bonnet for Location-based services
Despite not being the owner of a smart phone (durr!), I have long thought that the location-based apps and services being developed have great potential for third sector organisations (take a look at my blog posts Can Location-based services work … Continue reading
Posted in How it Works, Location-based, Mobile
Tagged Location-based, social media for third sector
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Great tips for museums
Bryony Taylor has come up with some great tips about how to use social media if you’re in the museum sector. These include ideas for free tools that you can use to engage with your visitors. Check out her blog … Continue reading
Posted in Facebook, How it Works, Location-based, Twitter
Tagged Facebook, influencing, Location-based, New Media, Twitter
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Stats for Today
Morning, everyone. Having been away from the blog for the past week I am now slowly catching up with all my source feeds, so expect a bunch of posts today. First up is some stats – just the thing for … Continue reading
Posted in Facebook, Location-based, Trends and Numbers, Twitter
Tagged Facebook, Location-based, New Media, Twitter
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Harness the social media power of your event
If you are organising an event then Meaghan Edelstein, writing in Mashable, gives some great ideas and examples about how you can increase the punch of your conference, awards ceremony or other brouhaha by using social media tools to: Allow … Continue reading
Posted in Facebook, How it Works, Location-based, Twitter
Tagged Facebook, influencing, New Media, Twitter
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