Category Archives: Causes in Action

Five Top Fives: Case Studies

Posted on December 25, 2011 by

The last of our 5 Top 5s this year is about those all-important examples of how other charities and not-for-profit organisations are making use of social media. See if they inspire you! 1. Learn from the Big Guns In June … Continue reading →

Posted in Case Studies, Causes in Action, Five Top Fives 2011 | Tagged , , , | Leave a comment

Facebook, First Aid and Footballers

Posted on November 3, 2011 by

St John Ambulance is tackling the general public’s lack of basic first aid training by launching a new social media campaign. The campaign is fronted by a premier league footballer, Jack Wilshere (who he?) who stars in some videos of … Continue reading →

Posted in Apps, Causes in Action, Facebook, YouTube and Video | Tagged , , , , , | Leave a comment

Princess Royal Trust for Carers: great community forum

Posted on October 19, 2011 by

I came across a really excellent example of a community forum yesterday, on the website of the Princess Royal Trust for carers. Unlike some other organisations, the forum was accessible to non-members and was easily searchable. Just reading some of … Continue reading →

Posted in Case Studies, Causes in Action | Tagged , , , , | 1 Comment

QR codes case-study: Oxfam

Posted on September 4, 2011 by

Here’s an update to my post the other day about QR codes. Oxfam are using QR codes on some of their charity shop items to link to videos of the celebrity who donated it. Here’s the article in UK Fundraising … Continue reading →

Posted in Causes in Action, Fundraising, Infographic | Tagged , , | 1 Comment

Reaching out with a young carers campaign

Posted on June 20, 2011 by

Here’s a great campaign to highlight the experiences of young carers – it’s being run by children’s charity, Spurgeons, and is called Victoria Cares. The campaign follows the situation of the young carer, Victoria, and other members of her family. … Continue reading →

Posted in Case Studies, Causes in Action, Facebook, Twitter | Tagged , , , | Leave a comment

Digital Death Drives Donations

Posted on December 20, 2010 by

Can’t go five minutes without checking your Twitter account? Get the shakes if you can’t get onto your Facebook page? Sneak downstairs in the middle of the night to update Ning? Well, spare a sympathetic thought for some celebrities in … Continue reading →

Posted in Causes in Action, Twitter | Tagged , | Leave a comment

Tweet Up for Charity

Posted on December 19, 2010 by

Here’s an idea from the States: using social media to organise people in a specific location to donate toys and clothes to the disadvantaged. Called a Holiday Tweet Drive, the events are organised solely via Twitter (@TweetDrive2010) or and are … Continue reading →

Posted in Causes in Action, Twitter | Tagged , | Leave a comment

Retweet a Record for Meningitis Trust

Posted on December 16, 2010 by

Move over, X Factor winner, here’s another contender for the Christmas Number One. It’s the Drybrook Male Voice Choir singing a social media-ised version of Englebert Humperdink’s ‘Please Release Me’, now retitled ‘Please Retweet Me’. And all to raise awareness … Continue reading →

Posted in Causes in Action, Facebook, News, Twitter | Tagged , , , , , | Leave a comment

Become a cartoon for NSPCC

Posted on December 7, 2010 by

Generally avoiding Facebook as I do, I hadn’t noticed that waves of people were changing their profile photos for pictures of Deputy Dog, Will O’ the Wisp or Dangermouse. But apparently this is part of a campaign launched by the … Continue reading →

Posted in Causes in Action, Facebook | Tagged , , , | Leave a comment

Interview with Ben Ulph from Helen & Douglas House

Posted on November 11, 2010 by

In the second of my interviews with people from the voluntary and community sector who are already pioneering the use of social media for their organisations I’ve been very lucky to speak with Ben Ulph, Fundraising Support Coordinator for the … Continue reading →

Posted in Case Studies, Causes in Action, Facebook, Interview, Twitter | Leave a comment