Category Archives: Books and Blurbs

Are you thinking ahead?

Putting together a coherent and effective social media strategy – or even a simple social media plan – can be tricky, especially when we spend most of our time handling day-to-day things rather than planning far ahead. But without a … Continue reading

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New guide to Facebook fundraising

Howard Lake, creator of UK Fundraising and one of this blog’s guest bloggers has written a new guide to using Facebook to fundraise for your organisation. If you’re struggling to see how the mighty FB can be used to raise … Continue reading

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Marketing tips for FB pages

Not to be left out this morning, here’s a bunch of things that might be handy if you are responsible for your organisation’s Facebook page(s): Twenty tips on marketing your FB page, by Brian Carter in All Facebook: 20 Essential … Continue reading

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Web 2.0: A Strategy Guide

I’ve just finished reading this book by Amy Shuen about the business opportunities presented by Web 2.0 technologies. Chapters 1 to 3 are of particular interest to anyone with an eye on Social Media, but the rest of it is … Continue reading

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